Strategy

Strategy

Since ICA Gruppen was formed, we have consolidated our company structure to increase synergies. Grocery is our core, supported by our other businesses: pharmacy, specialty goods, banking and insurance, and real estate.

The group strategy is based on a stable foundation with our common strengths and sets the direction for all our operations within the ICA group. Through collaborations between the companies, we achieve economies of scale and create added value for the customer by realising important synergies, e.g. joint loyalty program, co-location of stores, purchasing and administration.

Ambition 2030

With focus on the customer, we strive to drive growth by creating relevant, attractive offers and build customer satisfaction and loyalty. Therefore, we have the ambition to make it easier for our customers every day to:


Efficiency, new technologies and our employees are necessary areas to perform in, in order to realise our ambition.
Therefore, we must distinguish ourselves by:

 

Customer centric

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Key enablers


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